Aishwarya Iyer Wants to Change the Way You Think About Olive Oil
Aishwarya Iyer never thought she would found an olive oil company. At least her background in start-ups and venture capital never led her to thinking she would. But after realizing that the oil in her pantry was making her sick, she began researching the kitchen staple—and discovered that most of the olive oil consumed in America is rotten, rancid, or adulterated. It’s also perishable, one of many little-known facts about the ingredient.
So Iyer decided to make her own, and launched Brightland in 2018. Using olives from a family-run farm on California’s central coast, the Los Angeles–based company makes extra-virgin olive oil, including more adventurous lemon- and basil-infused versions, without the use of fillers or artificial preservatives. We caught up with Iyer to discuss the myths, truths, and outright lies about olive oil, and how Brightland sets the record straight.