In Miami, an Amsterdam Studio Builds a Pared-Down Portal to Japan’s Serene Birch Forests
BCXSY translated Grand Seiko’s “White Birch” watch into “The Journey of Birch,” an immersive installation opening this week at Design Miami.
By Emily Jiang
December 1, 2021
7 minute read
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Marked by a snow-white dial with a texture evocative of tree bark, the SLGH005 timepiece from the Japanese watchmaker Grand Seiko was informed by the shirakaba (white birch trees) that thrive in Japan’s northern region, particularly those near the company’s studio in Shizukuishi, where the accessory is made. Released earlier this year as part of Grand Seiko’s Heritage Collection, the “White Birch” watch elegantly symbolizes the deep connections between nature and time—elements that feature in every timepiece the company creates—and serves as a fitting muse for a multisensory installation that Grand Seiko will debut this week at the Design Miami collectible design fair.
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