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A woman and a man smelling bottles of fragrances.
Courtesy Aoiro

This Olfactory Design Studio in Berlin Makes Scents That Stimulate the Soul

Aoiro creates custom fragrances that are made to be felt, not smelled.
By Tiffany Lambert
May 15, 2021
2 minute read
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For Shizuko Yoshikuni and Manuel Kuschnig, the Japanese-Austrian couple behind the Berlin-based olfactory design studio Aoiro, scent is essential to the success of any environment, adding an important experiential quality that goes beyond sight and sound. They make location-specific aromas for a wide range of clients—including Bang & Olufsen, Design Hotels, and Vitra, whose VitraHaus gallery in Germany reopened this week with a custom Aoiro scent diffused through the air of its entrance—with the aim of eliciting an emotion. Walk into any of their perfumed projects, and its savor is likely to be felt, not simply smelled.

#Fragrance#Health and Wellness#Design#Architecture

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